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The Role of Big Data and Analytics in Business Decision-Making

The Role of Big Data and Analytics in Business Decision-Making

In today’s fast-paced business landscape, Big Data and analytics are playing an increasingly pivotal role in shaping business strategies, driving innovation, and enhancing operational efficiencies. With the explosion of data from various sources—social media, customer interactions, transactional data, and more—businesses now have an unprecedented opportunity to gain actionable insights. But how do companies harness the…

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